Tuesday, 23 November 2010

Group 1 - Tim Bailey talks about the culture of xsite


'Ideas' for Tim are where creativity starts and shared his experience with the participants:

- He is "fascinated by markets" - it a single opportunity to reinvent and attract customers... "creating a market place for ideas".

- Doodling is encouraged in the workplace and 'the subconscious' reveals a lot about someone. The image of fruit shows patterns and colours.

- They have weekly meetings "Talk on Tuesdays" - inviting artists and technical people to talk about varying topics, projects and develops CPD.

- Research is important to their practice and culture - meeting people and sometime getting their hands dirty, helping to build structure of varying degrees.

- "Collaboration is a big part of our practice", working with difference practitioners to develop work.

- There is a space available for a 3 month residency for artists within their building, who wish to develop their work. With a view to have an exhibition at the end of the residency and it inspires the team working with an artist.

- Communication is vitally important and the words you use, more so. For example: A company blog has been introduced - originally called a 'newsletter' and it was changed to 'blog' which has changed how people understand their communication as a company.

- Invention "highlights and enables people to see things in a different way". Tim discussed temporary exhibitions they have worked on - looking at conversation areas and different atmospheres.

- 'Counterpoint' is the company testing how we look at things and exciting for people who take part in the activities.

- 'Humour' is very important. Tim likes take part in fun / sport activities and is a leader who is also part of the team.... and they thoroughly enjoy themselves.

- When you hit the brick wall it "is seen as an opportunity" and creates a dialogue.

All these areas influence the buildings they design and when responding to a brief.... putting ideas into practice:

- starts with ideas
- sketch out ideas
- building in communication areas (kitchen and meeting rooms)
- visual ideas shown
- building in change and highlight points
- physical building built - 'xsite' architects designed Boho - the building we are currently in today.

The investment in the team (as a whole) is reflected in the amazing work the 'xsite' team produce and the loyalty they have for the company.








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